Saturday, August 6, 2011
Sitting in a trendy resort in the artsy California community of Calistoga, I’m beginning to understand the correlation between the four CVO motorcycles I’m staring at and my surroundings. Harley’s Custom Vehicle Operations are a taste of American exotica, the cream-of-the-crop coming out of Milwaukee. They are layered in show-quality paint, pinstriping and graphics painstakingly applied by the same handcrafted method as a one-off custom. The paint Harley uses on the CVOs as well as its Twin Cam 110 V-Twin is exclusive to the line. The bikes are high dollar and limited production, maintaining their aura of exclusivity. And it targets the exact demographic as the people that are staying in this California wine country resort, people with more discretionary income than the average guy who isn’t afraid to spend a little more to get what they want.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment